Crew Clothing Co.

Crew Clothing Company is the go-to British lifestyle brand for classic style with a coastal twist. Founded by professional skier Alastair Parker-Swift.

They use top quality fabrics that have been specially finished for the softest possible feel. From seam to seam, pin-sharp attention to detail ensures that every piece is a cut above. Undercollar embroidery, contrast cuffs, internal ribbon appliqué… it’s the hidden touches that make Crew special.

Being established for over 25 years, there’s a few things they're known for too: rugbys, blazers, cable knits, Breton tops and of course, our iconic piqué polos. Crew wouldn’t be Crew without stripes and crossed oars. Channelling the spirit of the south coast, their crossed oars are a mark of timeless British style.